VAST

Video Ad Delivery

VAST

VAST stands for Video Ad Serving Template. VAST provides a uniform way to advertise data that has to be transferred from the ad servers to video players without depending on any technology. VAST is an IAB guideline and XML schema which describes the XML structure used for a video ad response. VAST allows ad response to come from any ad server. Following are the steps used to add a VAST site:1. Click Sites & Apps.2. Click Site & Apps Management. Following figure is displayed:listsitesapps

Following  table describes the list of Sites & Apps parameters:

Parameters Description

MediaType

Represents the media type of the site and app. There are four types of media: Website, Mobile Web, Mobile App and VAST.

Date

Represents the creation date and time of the site and app.

Site Name

Represents the site name.

Status

Represents the status of site and app. There are five types of status: Approved, Rejected, Suspended, Under Review, Hold and Deleted.

3. Click +Add New Site & App.

4. Select the Video radio button then the Video options are displayed. The mandatory fields are Website Name and         Category.

videoselect5. Enter the Website Name.6. Select the Category from the drop-down list box You need to select minimum three categories.7. Select the check box from the VAST section. The VAST displays the VAST versions such as VAST 2.0 and VAST 3.0.8. Select VAST 3.0 radio button.9. Click Submit. The VAST type is added successfully message is displayed. The newly  created VAST will appear in the List of Sites & Apps page. The status will be Under Review.

10. Once the status is approved, then in the Action field, click Ad Unit icon as shown in the following figure:

vast_view

Following  table describes the actions of the Ad units:

Parameters Description

View Site

Allows to view the Site details.

Edit

Allows to edit the ad unit.

Ad Units

Displays the list of ad units.

Stats

Represents the site and apps report.

11. The List of Ad Units will be displayed. In the Action field, click Tags icon as shown in the following figure:taglistadunits

Following table describes the list of ad units:

Parameters Description

Media Type

Represents the media type of the ad unit. There are four types of media type: Website, Mobile Web, Mobile App and VAST.

ID

Represents the unique Id of the ad unit.

Date

Represents the date and time of the ad unit.

Tag Name

Represents the tag name of the ad unit.

Site Name

Represents the site name of the ad unit.

Size

Represents the size of the ad unit.

Status

Represents the status of the ad unit. There are five types of status: Approved, Hold, Rejected, Suspended and Under Review.

Action

Performs the action on the ad unit. There are three types of actions: Edit, Tags and Stats.

The VAST Tag Information window is displayed as shown in the following figure:

vast_taginformation

Following  table describes the VAST details:

Parameters Description

Tag ID

Represents the Tag Id of the VAST.

Tag Name

Represents the Tag name of the VAST.

Version

Represents the version of the VAST.

Type

Represents the type as VAST.

VAST Tag

Represents the VAST tag.

12. Copy the VAST Tag and paste into your site through your video player, the video player should be vast enabled or vast supported then you can check your vast ad on the site. 13. The VAST ad will be displayed.

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